The Dre$$
Accolades
Gold
Advertising Show
Non-Traditional
Silver
Advertising Show
Public Service
Silver
Production Show
Overall Production Quality
Entrant
Client
TIAA
About the Project
About the Category
Non-Traditional
Unconventional way of performing advertising and/or promotional activities; any type of advertising that doesn’t fit into any other category.
Public Service
Public Service Advertising can be understood as incorporation and channelization of a message in the public interest dispersed without any charge, with the target of bringing issues to light of common people. It is also intended to changing public perspectives and conduct towards any specific social issue.
Overall Production Quality
Credits
The Martin Agency
SVP, Executive Creative Director: Jordi Martinez Ortega
SVP, Group Creative Director: Jason Komulainen
Creative Director: Sara Kuhs
Senior Copywriter: Danielle Gasbarro
Senior Art Director: Jasper Yu
VP, Executive Producer: Ann Parker
VP, Executive Producer: Kim Zaninovich
Senior Activations Producer: Evan Frank
Senior Activations Producer: Marleny Castaños
Senior Print/Product Producer: Becky Atkins
Digital Producer: Chase Mazel
Senior Art Producer: Sara Levi
Content Producer: Steve Ford
VP, Director, Business Affairs: Maria Rougvie
Business Affairs Manager: Kristen Hellwig
Business Affairs Manager: Angela Eddleman
Business Affairs Manager: Muriel Katz
SVP, Group Account Director: Liz Toms
Account Executive: Kenzie Morsey
Account Coordinator: Julia Palumbo
Senior Project Manager: Hayley SooHoo
Group Planning Director: Karin Santiago
Brand Strategist: Ryan Waltz
SVP, Managing Director, Cultural Impact & Brand Communications: Jaclyn Ruelle
VP, Director of Creative and Media Partnerships: Becca Grimes
Director, Cultural Impact Communications: Sydney Schmidt
Cultural Impact Manager: Mariah Harris
Senior Cultural Impact Specialist: Fenton Crowther
VP, Design Director: Judd Burnette
Senior Designer: Bruno Cintra
Senior Designer/Art Director: Brittany Lazaroff
Design & Studio Production Director: Anya Mills
Senior Studio Artist: Margaret Griffiths
Senior Studio Artist: Melissa Wiseman
Studio Artist: Sharon Sutler
Financial Affairs Manager: Missy Walker
Manager, Proofreading: Nancy Foltz
Proofreader: Allison Titus
Proofreader: Josh Poteat Fe Noel
Founder and Designer: Fe Noel
Creative Director: Itaysha Jordan
Manager: Anna Miya
Designer: Camilla Huey
