Call Your Shot

Accolades

Gold

Advertising Show

Broadcast TV

Entrant
Martin Agency
Client

CarMax

About the Project

To announce becoming the 1st “Official Auto Retailer of the WNBA & NBA”, CarMax celebrated the undeniable awesomeness of four-time champion Sue Bird.

About the Category

Broadcast TV

TV Commercial that is broadcast on the station(s) of one market (no more than one DMA.) TV Commercials which have aired on national broadcast, cable, or satellite network in more than one local market (DMA) up to 2 minutes.

Credits

Chief Executive Officer: Kristen Cavallo Chief Creative Officer: Danny Robinson SVP, Executive Creative Officer: Ashley Marshall SVP, Group Creative Director: Anne Marie Hite Creative Director: Allison Rude Creative Director: Lindsey King Senior Copywriter: Graham Unterberger Senior Art Director: Dustin Dodd SVP, Managing Director, Open Architecture: Walker Teele VP, Account Director: Lindsey Netto Account Executive: Myna Sharma VP, Group Strategy Director: Jen Lange Senior Strategic Planner: Whitney Keller VP, Associate Media Director: Santia Nance Group Project Management Supervisor: Danielle Cin Senior Project Manager: Ashley Covington Althizer SVP, Managing Director, Cultural Impact Lab: Jaclyn Ruelle Director, Cultural Impact Lab: Keith Gordan Associate Director, Culture Impact Communications: Ellie McNevin Senior Cultural Communications Specialist: Ailyn Kelly Cultural Impact Specialist: Zena Gittens

ADjacent recordings

Rewatch conversations from ADjacent.

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