Call Your Shot

Accolades

Gold

Advertising Show

Broadcast TV

Entrant

Martin Agency

Client

CarMax

About the Project

To announce becoming the 1st “Official Auto Retailer of the WNBA & NBA”, CarMax celebrated the undeniable awesomeness of four-time champion Sue Bird.

Credits

Chief Executive Officer: Kristen Cavallo Chief Creative Officer: Danny Robinson SVP, Executive Creative Officer: Ashley Marshall SVP, Group Creative Director: Anne Marie Hite Creative Director: Allison Rude Creative Director: Lindsey King Senior Copywriter: Graham Unterberger Senior Art Director: Dustin Dodd SVP, Managing Director, Open Architecture: Walker Teele VP, Account Director: Lindsey Netto Account Executive: Myna Sharma VP, Group Strategy Director: Jen Lange Senior Strategic Planner: Whitney Keller VP, Associate Media Director: Santia Nance Group Project Management Supervisor: Danielle Cin Senior Project Manager: Ashley Covington Althizer SVP, Managing Director, Cultural Impact Lab: Jaclyn Ruelle Director, Cultural Impact Lab: Keith Gordan Associate Director, Culture Impact Communications: Ellie McNevin Senior Cultural Communications Specialist: Ailyn Kelly Cultural Impact Specialist: Zena Gittens

ADjacent recordings

Rewatch conversations from ADjacent.

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